Artificial intelligence, or the emulation of human intelligence in machines, has grown and is significant in the modern financial era. The purpose of this study is to talk about how consumers in Asian nations perceive the use of artificial intelligence. The size of AI in the Fintech market is projected to be USD 44.08 billion in 2024 and is anticipated to increase at a compound annual growth rate (CAGR) of 2.91% to reach USD 50.87 billion by 2029. The findings demonstrated a significant and positive association between the parameters (knowledge of artificial intelligence technology, perceived utility, awareness, attitude, and subjective norms) and the ambition to install AI in the banking industry.