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VOL. 6, ISSUE 3 (2024)
A review of factors influencing investment decision in stock market
Authors
Sameer Gupta, Mohammed Avais
Abstract
Investment is an asset class that is required to increase in its value
over time. When we discuss investments, we refer to both financial (stocks,
bonds, mutual funds, national pension scheme, bank FD, public provident fund,
post office savings etc.) and non-financial including gold and real estate etc.
While selecting any of these investments, traditional financial theories argue
that investors take into consideration risk and return factors. However over
the past few decades with the expansion and development of behavioural finance,
numerous new factors have been identified that influence investment behaviour.
The current study is a review paper that attempts to investigate several
studies from around the world in order to identify various elements that
influence individual investment decisions, notably in the stock market.
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Pages:34-38
How to cite this article:
Sameer Gupta, Mohammed Avais "A review of factors influencing investment decision in stock market". International Journal of Finance and Commerce, Vol 6, Issue 3, 2024, Pages 34-38
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